Reach South Africans while they are actively researching their finances
Advertising slots on FFREEDOM are commercial inventory available to licensed financial brands and relevant service providers. Every placement is clearly labelled as advertising and never influences our editorial content.
Request the media packAn audience actively working on their own tax, savings and investments
FFREEDOM readers are South African salaried professionals, business owners, emigrants and returning expats, and first time investors, actively researching decisions such as opening a tax free savings account, restructuring for tax efficiency, or evaluating a fractional property offer.
They arrive with intent, reading a specific guide because they are close to a decision, which makes a labelled, well placed advertisement more useful to them than an interruption.
- Salaried professionals researching tax and retirement decisions
- Business owners looking at structuring, trusts and succession
- Emigrants and returning expats dealing with exchange control and residency
- First time investors comparing savings and investment products
Where advertising appears
Four standard positions, each labelled clearly as advertising and rendered natively in the site design.
| Placement | Location | Format |
|---|---|---|
| Leaderboard | Below the hero on the home page and every category page | Headline, short body, call to action, advertiser name |
| In-feed unit | Inside the article grid, after the fifth story | Card unit matched to the editorial layout, labelled advertising |
| Sidebar sponsor | Beside the newsletter sign up on the home page | Panel with headline, body and button |
| Article footer | At the end of every guide, after the sources section | Full width unit with a call to action |
Sponsor a category readers already trust
Exclusive placements are available on any of our five categories, so your brand appears beside the exact subject matter a reader is already engaged with, whether that is tax optimisation or alternative investments.
All rates are on request, because pricing depends on the category, the term and the placement mix you need. Contact our team for the current media pack.
- Personal Finance
- Tax Optimisation
- Wealth Building
- Asset Protection
- Alternative Investments
Our advertising principles
- Every paid unit carries a visible 'Advertising' label and the advertiser's name.
- Editorial selection and article content are never for sale.
- Advertisers do not see or approve editorial copy before it is published.
- Financial services advertisers must hold the appropriate South African licence.
Rates, on request
Rates depend on placement, category and campaign term, so we do not publish a fixed rate card. Send us your budget and objective and we will send back options that fit.
Talk to our commercial team